Social Diva
Social Diva™ is a company designed to help fellow Divas discover the best Atlanta has to offer. In addition to taking the guess work out of finding the most fabulous things to do around Atlanta, Social Diva™ also hosts their own events to help keep the Atlanta social scene something worth talking about.
For More information see their website: www.SocialDiva.com
What They Wanted
Social Diva was looking for an efficient way to create, manage, and track email newsletters used as a vehicle to deliver advertisements and promotions for its clients.
Our Solution
Vaya offers an email newsletter system that allows Social Diva to manage and create newsletters to inform its subscribers and promote the latest happenings around Atlanta and New York City. Social Diva utilizes the tracking services provided by Vaya to measure the response rates for Social Diva’s website and emails. Social Diva uses this tracking data to set pricing and confirm that clients' goals are consistently acheived.
Benefits:
- Social Diva can easily send attractive email promotions to a list of over 45,000 active subscribers.
- The Vaya email response tracking system provides critical data to Social Diva and its customers about how recipients react to various offers in its promotional emails.
