Eleven 50

Housed in a former 1920's theater, Eleven50 is the place to find the pulse of Atlanta's nightlife. A plush interior of red velvet couches and contemporary artwork create an atmosphere of casual classiness. With a multi level main area, a capacity of 350 people and a large outdoor cabana patio, Eleven50 packs in the crowds and keeps them dancing.

For More information see their website: www.Eleven50.com

What They Wanted

Eleven50 needed a cost effective approach to promoting weekly events and the ability to track the market response for each promotion.

  • Restaurant
  • Bar & Night Club

Our Solution

InnoShare delivers an email newsletter service that enables eleven50 to promote weekly events and track market response. By viewing click through reports and having patrons print off newsletters for free admission, eleven50 has a better idea of what kind of turnout to expect for each promotion or event, which allows eleven50 to better manage its personnel. Vaya constructs an ROI analysis for email marketing and how it relates to driving more patrons to eleven50 weekly events.

Benefit: Our email efforts on behalf of eleven50 achieved:

  • The image that Eleven50 requires
  • A subscriber list that has grown to over 20,000 subscribers
  • Critical tracking and reporting information